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Marketing Assistant

Supporting customer focused marketing activities.

Summary of this apprenticeship standard


3 (equivalent to A levels at grades A to E)

Typical length
18 months
Current funding band
Up to £7,000 per apprentice.
More information about funding
Entry requirements

Set by employer.

What apprentices will learn
  • marketing theory, concepts and basic principles
  • sources of primary and secondary research data
  • copywriting and proofreading techniques
  • search engine optimisation techniques
  • awareness of social media platforms
  • the customer journey

Apprentices without level 2 English and maths will need to achieve this level prior to taking the end-point assessment (GCSE grades 9 to 4 or A* to C).

Professional registration

Chartered Institute of Marketing: affiliate member

End-Point Assessment
View a list of end-point assessment organisations for this standard
Organisation Phone Number Email
Chartered Institute of Marketing 01628 427500
More Information

The Institute for Apprenticeships and Technical Education has more detailed information about this apprenticeship.