Managing the promotion strategies of products, brands and services.
6 (equivalent to bachelor's degree)
- Typical length
- 24 months
- Current funding band
Up to £9,000 per apprentice.
More information about funding
- Entry requirements
Set by employer.
- What apprentices will learn
- developing and implementing marketing and campaign strategies
- how to oversee the development of creative material
- managing data collection and analysis
- project management techniques
- advanced communication skills
Before taking their end-point assessment, apprentices must have:
- achieved level 2 English and maths (equivalent to GCSE grades 9 to 4 or A* to C)
- Professional registration
Apprentices can join the Chartered Institute of Marketing (CIM) as an associate member when they complete this apprenticeship.
- How apprentices are assessed
A government-approved organisation must assess apprentices towards the end of their apprenticeship.
This end-point assessment ensures apprentices achieve the skills, training and any qualifications necessary to complete their apprenticeship.
You can download the assessment plan from the Institute for Apprenticeships and Technical Education. There are no end-point assessment organisations for this apprenticeship yet. Please email firstname.lastname@example.org if you urgently need an end-point assessment organisation.
- More Information
The Institute for Apprenticeships and Technical Education has more detailed information about this apprenticeship.